Tips & checklists · 24 s video

Explainer (dark) Dark Explainer Reel Template

The same explainer tour on a dark page, with glowing fixes in your brand colour.

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Explainer (dark) is a dark explainer reel template: the same camera tour of your tip cards on a dark page, with each fix glowing in your brand colour before every tip ticks off in a checklist. It looks sharp on phones at night and suits tech and software brands. Frekto adds your brand and can add a voice-over.

Other tips & checklists designs

All 8 →
▶Notes appNotes▶HighlighterEditorial▶Big numbersNumbered▶Sticky boardSticky notes▶ReceiptPrinter▶Slot machineGame▶Explainer (light)Explainer

What happens, beat by beat

5 beats
  1. Start: a hook question on a dark page.
  2. The camera flies to the first tip card.
  3. The problem shows, then the fix glows in.
  4. The camera moves on, tip by tip.
  5. The end: an animated checklist of every tip, with your logo.

Best for · not for

4

Best for

  • Tech and software brands
  • Night-time scrolling
  • Reels and Shorts

Not for

  • Soft, warm brands

Examples with captions

3

Gyms and fitness

Post What to pack in your gym bag
Tips A water bottle · A small towel · A spare top · A lock for your locker

What to pack in your gym bag 👇
A water bottle · A small towel · A spare top · A lock for your locker
Save this for later.
#fitness #fitnesstips

Finance and insurance (education only)

Post 3 ways to build an emergency fund
Tips Set up an automatic transfer · Start with a small amount · Keep it in a separate account

3 ways to build an emergency fund 👇
Set up an automatic transfer · Start with a small amount · Keep it in a separate account
Save this for later.
#moneytips #personalfinance

Real estate

Post Your moving-day checklist
Tips Read the meters · Photograph each room · Keep the essentials box with you · Update your address

Your moving-day checklist 👇
Read the meters · Photograph each room · Keep the essentials box with you · Update your address
Save this for later.
#realestate #hometips

Formats

4 ways to post
  • Instagram or Facebook post (4:5)
  • Story or Reel (9:16)
  • LinkedIn post
  • A short video with sound, or a still image

Shown for a made-up software company. Yours uses your logo, colours and words.

Make a Explainer (dark) post for your business

Frekto puts in your logo and colours and suggests tips from your own website.

Use this template — free

By Dhiraaj Chowdhury, Founder of Frekto · updated